World Lacrosse Men's Championship 2023

We orchestrated a landmark partnership for Epoch Lacrosse as the premier sponsor and apparel provider for the 2023 World Lacrosse Men’s Championship in San Diego. Our digital strategy launched an ecommerce platform pre-event which amplified sales and event awareness. We crafted over 200 products representing 40 nations, designed on-site signage, and introduced exclusive NFT and Blockchain technology to elevate the event profile. With eyes on the Olympics, we showcased lacrosse’s popularity leading to inclusion in the 2028 Olympic games.

Digital Awareness and Pre-Sales

We crafted a dynamic website for the 2023 World Lacrosse Men’s Championship, creating digital awareness and pre-sales. The site, showcasing exclusive designs for all 40 nations, featured direct-to-manufacturer drop shipping, minimizing inventory. A percentage of each sale supported the teams.

Interactive Map and 3D Renders

To support the digital rollout, we developed interactive maps and 3D visualizations of gear and team collections—making it easier than ever for fans to explore, shop, and connect with the story of the tournament.

Designs For All

For the 2023 World Lacrosse Men’s Championship I designed apparel for digital and onsite sales. Designs highlighted the Championship and other designs translated to each country, incorporating national colors and flags.

Legends X Epoch

Collaborated with Legends to design a custom apparel collection for the World Lacrosse Championship. The exclusive collection featured four limited-edition pieces, available only onsite at the event, showcasing unique, event-specific designs.

WORLD LACROSSE MOMENTS

From the opening ceremony to the first faceoff between USA and Canada, we captured and contributed to the energy of a truly international event. Our role wasn’t just behind the scenes—it was on the field, in the stands, and across every digital touchpoint. This sponsorship bridged brand, fandom, and future—all in one unforgettable moment for the sport.